A multi-festival, multi-country campaign across Europe combining strategy, talent, content, guaranteed media, experiential activations and measurement. Designed to drive cultural relevance for NIVEA with Gen Z audiences through a fresh, unified brand experience across Europe’s biggest festivals.

Pulse created, managed and delivered a powerful content campaign for Strongbow through a "Spotlight Sessions" film, featuring LGBTQ+ artist girli. The film garnered over 14 million impressions and solidified Strongbow's connection with LGBTQ+ community the values.

A multi-festival partnership bringing got2b to life across multiple major festivals through iconic experiential builds, creator-led content, talent integration, guaranteed media and a national competition. Engineered to embed the brand at the heart of live music culture and bold self-expression.

Pulse led the development and management of a bespoke partnership for Liquid Death, connecting them with their key target audience at Snowbombing festival as Official Water Partner of 2024. It’s safe to say both attendees and artists were hydrated on the slopes that year.

To evolve Costa Coffee’s sponsorship with Brighton Pride & Fabuloso Festival, we built, managed and delivered a bespoke talent engagement campaign designed to impact the brand’s key objective of driving a new wave of users to the Costa Coffee loyalty app. As expected, it was fabulous.

A multi-year partnership with Heineken & Brighton Pride & Fabuloso Festival, driving awareness and consideration for multiple brands via sponsorship rights, on-site activations, premium content creation, targeted digital media, sampling, influencers & more.